SESSION 1 : RECEIVE AND STORE GOODS IN RETAIL OPERATIONS RELEVENT KNOWLEDGE
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| Relevent Knowledge There are two types of retail goods-consumsr goods arnd industrial gs Consumer Types of Consumer Goods a. Convenience Goods Goods ypes of God The consumer goods can be classified under following hsads: Goods which are easily available to consumer, without any ertra effort areconvenience goods. These goods are consurned regularly and purchased frequently.For Example, Fast Moving Consurmer Goods (FMCG) uch as food, ontetionaries,milk, etc. IndustrialGoods The goods are mostly sold by wholesalers to make them available to the conoumers ingo0d volume. Further, convenience goods can be sub-categorized into: . Staple Convenience Consurmer Goods • Impulse Convenience Consurmer Goods Staple Convenience Consumer Goods: Goods which come under the basic demands ofhuman beings are called staple convenience goods. For exarmple, milk, bread, sugar,etc. b. Shopping Consumer Goods Impulse Convenience Consumer Goods: Goodswhich are brought without any prior planning orwhich are brought impulsively are called impulseConvenience goods. For example, potato wafers,candies, ice creams, cold drinks, etc. These are goods which consumers purchase andConsume on a less frequent schedule compared toconvenience goods. In shopping Consumer goods,Consumer do lot of selection and comparison basedon various pararmeters such as COst, brand, style. comfort ete, before buying an item. They are costlier than convenience goods and aredurable in nature. Goods like clothing items, televisions, radio, foot wears, home furnishing, jewelleries etc. come under the category of shopping goods. C. Specialty Consumer Goods Goods which are very unique, unusual, andluxurious in nature are called specialty goods.Sbecialty goods are mostly purchased by upper-classof society as they are expensive in nature.Examples of Specialty Products are antiques, highand luxury automobiles, wedding dresses, etC. Non Sought Consumer Goods: Goods or Services likeinsurance which are available in the market butcUstomer is not really interested in buying them arecalled non-sought goods. Apart from the above categories, retail goods are also classified into durable, semÃ- durable and non-durable goods. a) Durable Consumer Goods Goods which have long life span and usage period are called durable goods. For example, Furniture, Kitchenware, Consumer Electronics, etc. b) Non Durable Consumer Goods Semi-Durable Consumer Goods Goods which have limited life span or usage period arecalled semi-durable goods. For example, Clothes, FootWears, Artificial Jewellery, Home Furnishing, etc. Goods have a very short lite span and are perishable innature are called non-durable goods. For example.Milk, Bread, etc. • Merchandise quality equals, or exceeds, the buyer's expectations Problems and discrepancies should be documented and reported to the proper partyresponsible. Cartons missing or damaged in transit become the respornsibility of thefreight carrier or transport company. Vendors and manufacturers should b6 notifiedit the order is of poor quality, incorrect quantities, missing or wrong merchandisesure to obtain a reso lution to any problems before continuing to the next processreceiving freight. Procedure for Goods Receiving and Storage Supply chain activity has changed significantly over the last 10 years, with themajority of shops now carrying less stock and relying heavily on daily deliveries ofgoods. Receiving and storing goods is a vital role within retail, especially where largequantities of food are handled on a daily basis and must be stored and rotatedcorrectly. People working in this area of retail need effective numeracy skills in order to dealwith codes, dates, temperatures and pricing goods. They also need to understand theconsequences of inaccurate record keeping and incorrect storage of goods. Thefollowing aspects of receiving goods and materials into storage: Checking codes and delivery sheets Understanding and recording times and dates accurately Understanding temperature Reading labels Understanding stock rotationPricing goods for sale. Receiving and Dispatching Stock Receiving goods from suppliers is a fundamental part of retailing. Due to the potentialfinancial losses that can result, it is critical that staff follow the related procedures toensure that this is done effectively. While different procedures apply to differentmerchandise, the following are typical receiving and dispatch procedures. Receiving Goods B 1. Goods are for your store 2. Goods have been ordered 3. Goods received agree with order and invoice quantity, description and quality.4. Goods are not signed for before they are thoroughly checked 5. If invoice is not received with goods, there must be provision to process it inthe correct manner when it is received 6. Goods are correctly ticketed and immediately placed on the selling floor7. Pre-sold goods allocated for earliest possible delivery 8. Damaged or incorrect goods are rejected and arrangements made torimmediate repair or replacement - delivery slip marked accordingly a Stock held in reserve promptly ticketed after inspection and carefully stored10.Reserves are organised so that oldest items will be drawn first for the sellingfloor or for delivery 11.Daily Goods Received record kept and processed with all relevart inieS and/or delivery dockets 12.Receiving area kept clear at all times and rigid security adhered to Dispatching Goods 1. Dispatch person alert to false or incorrect paperwork 2. Ensure customers are notified of impending delivery - address checked and aYmoney collected carefully documented so driver cannot oVveriook it 3. Double check goods to be delivered are correct in quantity, description aoquality 4. Damaged goods not dispatched unless agreement from customer 5. Regularly check loaded vehicles to ensure packing is satisfactory and only treitems to be delivered are in the vehicle 6. Ensure you are satisfied with the appearance of the vehicle and the drrver-they create a lasting impression 7. Maintain daily goods delivered records - ensure drivers sign for goods in goodorder and condition 8. All paperwork processed promptly It is the manager's responsibility to ensure that everyone adheres to the receiving anddispatching procedures. The process involved in receiving goods will vary from storeto store. The responsibilities of the manager and staff when receiving goods will als0vary. Manager's Flow Chart for Receiving Goods Receives copies of orders sent Checks that copies match past orders Receives copies of signed invoices of goods Check that invoices correspond with order Signs invoices for accounts payable | How to Properly Receive Merchandise | When the products arrive, they may be in plastic containers. Gardboarc cartaswOoden crates or other packaging. Some merchandise mav be on hangers. 0tharmsmay be on pallets. Keep in mind that a receiving area is designed to recewarehouse merchandise. Each step of processino freight shoulo be done Uy anefficiently. | Begin receiving orders by: | • Confirming the number of cartons match the quantity on the bil ot lading | •Examining the containers for signs of damage, including leaks, taars 3r brDtenseals | . Verify the weight, if necessary , matches the amount ohargad | Bill of Lading | A document used as evidence that a transDort companv or carier reevad gos roma shipper. This contract indicates the shipping method and terms far gatting themerchandise to its final destination. | It is the retailer's responsibility to read and agree with the bill of lading bearesigning it. Attach this document to the packing slip, invoice cOy ana ar purohaseorder as proof of receipt of merchandise. | we mUst insoect tha artos ofExamples: Before the truck driver leaves,merchandise received and compare the delivery with the information on the bil oflading, which we must sign and proof of receipt. | Any discrepancies should be noted on the freight bill before signing. The retailar isresponsible for the entire shipment, as-is, once the receipt for goods is Signed | Large shipments should be sorted as the cartons are unibadad. Having ikemerchandise grouped together will make the remaining processes of recelingmerchandise much easier. | Checking In Freight | Once the shipment has been accepted, the next step of processing freight is ohakinin the merchandise. Some vendors may mail an invoice soparataly from the shiiomantA packing list is often included with the goOds. The two dooumants may look simiarbut wholesale product prices and shipping cOsts are genarally exOlUda trom pakinglists. Many retailers opt to continue the cheCking in prDcOss onty aftar the invoice hasarrived. | Start the process of checking freight by comparing the vendors invoice apainst thestore's purchase order to insure: | • Prices and additional terms of sale are As agreed upon | Quantities received by the retailer match purchase order | • Product styles, colors, sizes received are identical to purchase order |
If the learner has difficulty
Work together on one label asks the learner to choose the one they think looks
most difficult. Guide himn or her to identify the most relevant parts - the namethe product, the date and the temperature.
Write down some temperatures to look like a thermome ter (e.g. from 0 to 20°C). Is
it true that Maris Piper (that 's potatoes) has to be stored anywhere between 2 Onef8 degrees? Show me where ths is on this sketch of a thermome ter. Look at thechart and tell me if it says that po ta toes should be stored at that temperatureTell me other things that need to be stored at that temperature- let's write someof them on this ske tch next to the correct temperature.
Do another label together and then see if the learner can do the last one on their
OWn.
Activity 2: Place goods into storage after reading information from warehouse storagechart
• Ask learners to think about workplace situations in which they had to make adecision or heip someone else make one. Stress that there will be times whenroutines have to be changed and this is all right as long as it is done within anacceptable framework or working guidelines.
Look at the first question together. Point out that words like 'should you' and"where will you' indicate that you have to make a choice or decision. If necessaryreword for ESOL learners by making the questions more direct (e.g. Where do youstore strawberries? Where do you store avocados ? Can you store them together?).
• Read the first question aloud and remind learners that doing this can help youunderstand what is being asked.
• Tell learners to note the highlighted key words in the first question - avocados,strawberries - and then to find both fruits on the chart on the focus page and readtheir storage conditions.
As a group, decide what may or may not be done with the strawberries.
If the learner has difficulty
Make the questions more direct: How are strawberries stored? How are avocadosstored? Can you store them together? So can you put the s trawberries where theavocados normally go?
.Support the learner by reading each question- together if possible - and thenrewording into the more direct questioning style illustrated above.
. It may help to put the names of the produce being moved onto small cards or usepicture cards, so that the learner can physically 'move the produce around, almostmimicking the action to be taken in the workplace. (This multi-sensory approachshould help the dyslexic learner, and the labelling should help the ESOL learner andextend work on vOcabulary.)
